Paw Prints

This is a landing page design made in Figma for Pet care platform.

Bankly full page image
Bankly full page image
Bankly full page image

PROJECT

PawPrints

ROLE

Web Design

Challenge

PawPrints wanted to create a landing page that didn’t just list services, but actually built trust and encouraged pet owners to take action.
The main challenges were:

  • Too much information risked overwhelming users.

  • Building emotional trust was critical (since pets are like family).

  • The booking process had to be fast, clear, and mobile-friendly.

Solution

I designed a landing page that combines clarity, empathy, and conversion-focused strategy:

  • Clear structure with a hero headline, benefits, services, trust signals, and testimonials in a logical flow.

  • Emotional design using real pet imagery, friendly colors, and storytelling elements to create warmth and trust.

  • Conversion-first layout with a standout “Book a Free Consultation” CTA, optimized for both desktop and mobile.

  • Integrated FAQ + testimonials to remove objections and reinforce credibility.

Outcome

The final design successfully balances aesthetic appeal with usability:

  • Visitors can understand services in seconds thanks to scannable sections.

  • Testimonials and trust badges reduce hesitation and boost credibility.

  • The booking form is streamlined for quick action, leading to higher conversion potential.

  • The brand now presents itself as professional, friendly, and trustworthy—exactly what pet owners need when choosing care.